editorial illustration
As Digital Art Director (2019-2024) of a fast-paced newsroom, I was instrumental in elevating the quality of AARP.org's visuals. By creating eye-catching photo editing, illustration, and infographics in partnership with the editorial team, our team engaged more readers, contributing to a 100% increase in year-over-year traffic – and helping secure four Webby/Anthem awards for AARP articles. A few samples are shown below.
Latinos and Retirement
I partnered with our Español team's editors and executive producer to create hero illustrations for "Latinos and Retirement: Challenges and Opportunities", an article package that addressed our demographic's specific concerns: Medicare, Social Security, helping to support multiple generations and/or family members who may still be living in their countries of origin.
Extreme Heat and Your Health
Hero illustration for "Extreme Heat and Your Health" package, June 2024.